Ugur Ayaydin Silkroad | General manager Ayaydın-Miroglio Group, one of the important ready-to-wear brands in the retail sector, continues to grow in Turkey and abroad with 250 stores in Turkey and 50 stores in 12 countries abroad. Serving with a total of 300 stores under the İpekyol, Twist and Machka brands, the group of companies has been carrying out all its business processes in an integrated manner with Nebim solutions for more than 20 years. In line with the Ayaydın-Miroglio Group's cooperation with Nebim; With Nebim V3 ERP, it can monitor all processes such as production, central operations, finance, accounting, purchasing, CRM, HR, product and warehouse management, export, foreign trade and wholesale. In addition, it can use front and back office applications in an integrated way in the store. In particular, Nebim V3 implements omni-channel and omni-customer projects, enabling instant stock follow-up. In addition, it offers its customers the chance to use the advantages of their loyalty card in any physical store or e-commerce store they want, under the same conditions. Ayaydın - Miroglu Group, which has been carrying out various projects integrated with Nebim V3 ERP for many years, plans to implement new projects in the future by making use of the solutions offered by Nebim. Expressing that they are very pleased to work with Nebim as a group, İpekyol General Manager Uğur Ayaydın stated that Nebim's end-to-end integrated solution, Nebim V3 ERP, has contributed greatly to their success. Uğur Ayaydın continued his speech by talking about the projects they have implemented and are planning to implement with Nebim. “With Nebim V3 CRM, we increase our customers' loyalty to the brand” Mentioning the benefits of Nebim V3 ERP regarding the CRM module, Ayaydın said, "As Ayaydın-Miroglu Group, we now know our customers better, understand their expectations and offer them different offers, thanks to Nebim V3 CRM, so we can increase our customer's loyalty to the brand." Stating that the concept of customer and speed is very important to them, Ayaydın said, “We are working on CRM with Nebim; We are working on how we can define our customers before they reach the sales stage, how we can understand them, how we can give them good control quickly, and what we can offer according to their needs. We are working on a project where we will settle this process with cash register screens and provide suggestions for any defined campaign information or needs of our customers before shopping. I think this will be an important project for our customers' experience. Hopefully, we will be able to put it into operation this year," he said. Ayaydın also talked about the Unifree integration they carried out in cooperation with Nebim at Istanbul Airport and said, “I think Istanbul Airport is a very important investment. We saw this investment as our brand's gateway to the world. We opened a store of approximately 300 m2 here, we did an important job by establishing the Nebim V3 integration. I think this integration has made a great contribution to our sales today.” “With Nebim Production, we have seriously increased our production quality and speed” Talking about the integration they have realized with Nebim in the field of production, Uğur Ayaydın said, “The production side is one of our sine qua non. Here, too, a serious need for integration arose. Together with Nebim's ERP solutions, we have integrated the processes of all our products from production efficiency to the store. We have created the infrastructure that will provide us with the best solution. We have introduced modules that will seriously increase our production quality and speed.” “Nebim V3 Cloud Collection Integration reflects the pace of retail to the finance sector” Saying that Bulut Tahsilat shortens the processes and is a very useful module, Uğur Ayaydın said, “We had serious problems with the integration of all our sales with banks, especially on the accounting side. Together with Bulut Tahsilat, I think that transferring the POS shopping from the entire store to our accounts instantly makes a great contribution to us. I think that Bulut Tahsilat is a very important module in terms of reflecting the speed in retail to the finance sector at the same time.” "We aim to increase our speed and efficiency with Nebim V3 Purchasing Demand Management" Finally, İpekyol General Manager Uğur Ayaydın said, “We are working on a module where we can strengthen our network in Turkey and abroad and use the purchasing integration with Nebim ERP. By developing this module, we aim to increase the speed of the company and the efficiency on the purchasing side. I think that a structure that can establish the integration of price, receipt, accounting and finance in this area can add a very serious value to us," he said.